Narratives shape our reality from the first breath to the last.

Alexandra Pauley

What impact does media have on us?

MEDIA IMPACT is evident worldwide, affecting people of all ages and from all cultures. News media provides information about the world around us, and entertainment media offers insight into our hopes, dreams, fears, and more. The media we read, watch, and listen to shape how we look at our lives and think about the society we live in.

At the heart of all media lies a story – a narrative. My research explores how different aspects of a narrative convey different kinds of information to its audience. I aim to help writers, businesses, and other media creators to use your words effectively, represent a more accurate reality, and reach your widest audience.

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Does the narrative you’re telling match the one others are perceiving?

Alexandra C. Pauley

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Media Impact

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